For the first time, Facebook reviews are now being picked up and displayed in the “Reviews from around the web” section of a Google local page. So when someone reviews your business on Facebook, it’s not only visible to everyone on Facebook, but also now Google.
If you had any doubt about whether you should use Facebook in your review strategy, you should doubt no longer.
We believe these are currently the 3 most critical places for a business to have reviews (ranked by order of importance):
Based on your type of business there are also several niche and local sites that have secondary importance as well. For example, if you’re a contractor it’s important to have a presence on Angie’s List (but watch out for cost!), and if you’re a dentist then sites like Healthgrades, ZocDoc and others could be beneficial. The online landscape is complicated and constantly evolving so give us a call at (866) 234-7170 and we’ll help you achieve success.